Volume 22, Number 2 (2018)
Electronic Edition Released: March 2018
- Vladimir Zwass, “Editor’s Introduction“
- Christopher P. Holland and Manuela Gutiérrez-Leefmans, “A Taxonomy of SME E-Commerce Platforms Derived from a Market-Level Analysis?“
- Navid Aghakhani, Jahangir Karimi, and Mohammad Salehan, “A Unified Model for the Adoption of Electronic Word of Mouth on Social Network Sites: Facebook as the Exemplar“
- Andreas Munzel, Jean-Philippe Galan, and Lars Meyer-Waarden, “Getting By or Getting Ahead on Social Networking Sites? The Role of Social Capital in Happiness and Well-Being“
- Ismail Civelek, Yipeng Liu, and Sean R. Marston, “Design of Free-to-Play Mobile Games for the Competitive Marketplace“
- Ji Wu, Kang Xie, Jinghua Xiao, and Jianhui Xie, “Effects of Customer Heterogeneity on Participation Performance in Virtual Brand Community: A Two-Stage Semiparametric Approach“